Criteo, global leader in digital performance display advertising, and HighCo, European leader of digital couponing dedicated to retail, have joined forces to offer a unique digital couponing solution. In a growing market which sees more than 3 billion coupons edited … Continue reading
HighCo BOX, expert in digital couponing has created an infographics about webcoupons. The webcoupon is a powerful promotional tool in France. Here are some key figures.
Appeared recently, the study “Consumers Shopping Across More Channels, More Quickly Than Ever ” led by Parago shows that with the increase of channels, the average time dedicated to shopping in the United States is about 2,25 days. «Consumers Shopping … Continue reading
Mobile phones are becoming an increasingly important part of consumers’ lives. At first, the mobile was a simple communication tool only used for text messages and calls , but it has evolved into the”smart”phone. Using the internet, the smartphone is a … Continue reading
Conducted in Switzerland, the last McDonalds mobile couponing campaign was a resounding success. Of the total number of issued coupons, 65 % were redeemed! A figure that reflects consumer enthusiasm for mobile coupons. McDonald’s tested the mobile coupon from January … Continue reading